Yep, the old 36hp motors were known for breaking cranks and still running, and in 1957 Joe went to Germany to have a forged crank made, it was too expensive in the states and he had also owned a Porsche dealership too. He used some Porsche parts and changed the 1131cc to a 1300cc engine. At his dealership Economotors he offered the upgrade with the EMPI crank for only $200 more. In 1954 he was the one that also started a business to make valve guides that you could have replaced at the local machine shops, before you would just throw away the whole head and put a new one on. Vw really frowned on this because they were looking forward at the expense people had to go through every 20,000-25,000 miles. Joe started EMPI as we know it today!
Big Joe